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As China turns into extra deeply engaged with the surface world its propaganda authorities confront a dilemma: how can they keep home ideological cohesion within the face of an inflow of overseas info and concepts whereas additionally convincing skeptical worldwide audiences that China's rise is an effective information story? This book examines the Chinese propaganda system within the period of globalization, exploring connections between the Chinese Communist Celebration's want for home political control and its imaginative and prescient for the event of China's worldwide energy. Investigating areas akin to Chinese attitudes to gentle energy, the current worldwide enlargement of the Chinese media, and the authorities' response to public opinion crises at house and overseas, Edney exhibits that in an effort to perceive Chinese makes an attempt to affect worldwide views it is important to look at the facility of propaganda in China's home political system.
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