Small Business Owners Guide To:: Dominating Your Local Marketing Online!

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I wanted to put this interactive digital book to help business owners understand how to grow a business online using proper marketing strategies. As a marketing consultant I find that many business owners are often misinformed about how to grow effectively grow their business online.
During this book I will take you through an informative and consultative approach on how to dominate your local market online.
You will answer several questions and compile an informative business profile during this process. You will also be able to take notes in this book using your Kindle or a PDF compatible application.
We will be covering the following topics:
• Establishing your target audience and finding your ideal customer.
• Determining your CPA (Cost Per Customer Acquisition) as well as your CLTV (Customer Lifetime Value).
• How to decrease your CPA and increase your CLTV by using targeted marketing, and incorporating proper Customer Life Cycle management.
• How to establish an adequate monthly marketing budget that you can invest into your business, based on your individual business goals, and target revenue.
• How to measure your ROI (Return on Investment), and how to use this measurement in a way, that will allow you to allocate marketing dollars that are working for your business away from sources that may not be producing results.
• Why proven lead generation website is crucial for your business.
• Traffic Strategies: Facebook, Pay Per Click, Search Engine Optimization, & More!
• Defining the perfect Customer Life Cycle for your business.

My goal for you: By the end of this book you will have a better understanding of how your business can take advantage of online marketing, to generate more leads, and sales for your business, provide a measurable ROI for your marketing investment, and how to increase customer retention, referrals and sales by using a powerful CRM system.

You will have actionable steps you can take to start getting more business online today!


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