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Qual è il futuro del Business?: Capire il presente per creare l’azienda di domani (Business & Technology) (Italian Edition) Pdf

Download Qual è il futuro del Business?: Capire il presente per creare l’azienda di domani (Business & Technology) (Italian Edition) Pdf

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Book Description:

Il peso delle tecnologie emergenti è schiacciante anche per i più forti di noi. E sta influenzando le aziende e la società allo stesso modo. Negli ultimi anni molte grandi aziende sono uscite dal mercato perché il loro business model non riusciva a tenere il passo di questi tempi turbolenti. Per sopravvivere serve
una capacità di adattamento costante man mano che cambia il comportamento dei clienti.
Servono nuovi sistemi, processi e obiettivi per riconoscere le trasformazioni nel momento
in cui si verificano, valutare le nuove opportunità e testare rapidamente le nuove idee.
La tua azienda ha ciò che le serve per trasformarsi insieme ai suoi clienti? È pronta a creare
esperienze significative che tengano vivo il rapporto con i clienti ed è in grado di farlo?
Se la risposta è no, è il momento di capire non solo in che modo i clienti stanno cambiando,
ma anche come condividono le loro esperienze legate al tuo mannequin e al tuo settore di mercato. È qui che comincia la vera trasformazione.
Qual è il futuro del business non è una domanda: è una risposta. Spiega in che modo
l’experience design serve al tuo business e come puoi sfruttarne il potere per far crescere
l’azienda. Questo libro presenta un nuovo movimento che allinea i principi della user experience all'innovazione e alla administration per migliorare i risultati, il coinvolgimento dei clienti e le relazioni con una nuova generazione di consumatori. Qual è il futuro del business ti aiuterà anche a ripensare i tuoi business
model, il tuo approccio alle relazioni con i clienti e il personale, con l’obiettivo di creare esperienze reali formidabili.




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