E-Book Review and Description:
Amazon Price: N/A (as of unknown date –
Prada stores carry a few obscenely expensive items in order to boost sales for everything else (which look like bargains in comparison). People used to download music for free, then Steve Jobs convinced them to pay. How? By charging 99 cents. That price has a hypnotic effect: the profit margin of the 99 Cents Only store is twice that of Wal-Mart. Why do text messages cost money, while e-mails are free? Why do jars of peanut butter keep getting smaller in order to keep the price the "same"? The answer is simple: prices are a collective hallucination.
In Priceless, the bestselling author William Poundstone reveals the hidden psychology of value. In psychological experiments, people are unable to estimate "fair" prices accurately and are strongly influenced by the unconscious, irrational, and politically incorrect. It hasn't taken long for marketers to apply these findings. "Price consultants" advise retailers on how to convince consumers to pay more for less, and negotiation coaches offer similar advice for businesspeople cutting deals. The new psychology of price dictates the design of price tags, menus, rebates, "sale" ads, cell phone plans, supermarket aisles, real estate offers, wage packages, tort demands, and corporate buyouts. Prices are the most pervasive hidden persuaders of all. Rooted in the emerging field of behavioral decision theory, Priceless should prove indispensable to anyone who negotiates.
- File Size: 1276 KB
- Print Length: 349 pages
- Publisher: Hill and Wang (January 5, 2010)
- Publication Date: January 5, 2010
- Sold by: Macmillan
- Language: English
- ASIN: B003DRO5OY
- Text-to-Speech: Enabled
- X-Ray: Not Enabled
- Word Wise: Enabled
- Lending: Not Enabled
- Screen Reader: Supported
- Enhanced Typesetting: Enabled
Successful Tips For A Best Ebook Reading Experience
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Most of the times, it has been felt that the readers, who are using the eBooks for first time, happen to have a rough time before getting used to them. Most often, it occurs when the brand new readers stop utilizing the eBooks as they're not able to use all of them with the appropriate and effective style of reading these books. There present number of motives behind it due to which the readers stop reading the eBooks at their first most effort to utilize them. Nevertheless, there exist some techniques that may help the readers to really have a good and successful reading experience.
Someone should fix the proper brightness of display before reading the eBook. It is a most common issue that almost all of the individuals usually tolerate while using an eBook. Due to this they suffer from eye sores and headaches. The very best alternative to overcome this acute difficulty is to decrease the brightness of the displays of eBook by making specific changes in the settings. You can even adjust the brightness of display depending on the type of system you are using as there exists lot of the ways to adjust the brightness. It's suggested to keep the brightness to possible minimal amount as this can help you to increase the time you could spend in reading and give you great comfort onto your eyes while reading.
A good eBook reader should be installed. It will be useful to have a good eBook reader to be able to have a good reading experience and high quality eBook display. You can also use complimentary software that may offer the readers that have many functions to the reader than only an easy platform to read the wanted eBooks. You can also save all your eBooks in the library that's additionally supplied to the user by the software program and have a superb display of all your eBooks as well as get them by identifying them from their particular cover. Aside from offering a place to save all your precious eBooks, the eBook reader software even give you a great number of features to be able to boost your eBook reading experience compared to the conventional paper books. You can also enhance your eBook reading experience with help of choices provided by the software program for example the font size, full screen mode, the specific variety of pages that need to be displayed at once and also change the colour of the background.
You ought not make use of the eBook continually for a lot of hours without rests. You should take appropriate rests after specific intervals while reading. Most of the times we forget that we're designed to take rests while we're coping with anything on the computer screen and are engrossed in reading the content on screen. However, this does not mean that you should step away from the computer screen every now and then. Continuous reading your eBook on the computer screen for a long time without taking any break can cause you headache, cause your neck pain and suffer from eye sores and also cause night blindness. So, it is important to give your eyes rest for a while by taking rests after particular time intervals. This can help you to prevent the problems that otherwise you may face while reading an eBook constantly.
While reading the eBooks, you must favor to read enormous text. Usually, you will observe that the text of the eBook will be in medium size. It is suggested to read the eBook with large text. So, boost the size of the text of the eBook while reading it at the monitor. Despite the fact that this will mean that you will have less text on every page and greater number of page turning, you will manage to read your wanted eBook with great convenience and have a great reading experience with better eBook screen.
It is suggested that never use eBook reader in full screen mode. It is suggested not to go for reading the eBook in full screen mode. Even though it might look easy to read with full-screen without turning the page of the eBook fairly often, it put lot of anxiety in your eyes while reading in this mode. Constantly favor to read the eBook in exactly the same length that will be similar to the printed book. This is so, because your eyes are used to the length of the printed book and it would be comfy that you read in exactly the same manner. Test out various shapes or sizes until you find one with which you will be comfortable to read eBook.
By using different techniques of page turn you could additionally boost your eBook experience. It's possible for you to try many ways to turn the pages of eBook to enhance your reading experience. Check out whether you can turn the page with some arrow keys or click a particular section of the screen, apart from utilizing the mouse to handle everything. Prefer to make us of arrow keys if you are leaning forward. Attempt to use the mouse if you're comfortable sitting back. Lesser the movement you must make while reading the eBook better will be your reading experience.
Technical problems One problem on eBook readers with LCD screens is the fact that it is not going to take long before you try your eyes from reading. To help prevent this, you need to use the “white on black” attribute of your iPad or similar attributes to other eBook readers. This will help to make reading easier.
By using all these powerful techniques, you can definitely enhance your eBook reading experience to a fantastic extent. These tips will help you not only to prevent certain hazards which you may face while reading eBook consistently but also ease you to take pleasure in the reading experience with great relaxation.