Metaconsumidor (Portuguese Edition)

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O Metaconsumidor é o consumidor multicanal, digital, global e com uma crescente consciência de seu papel na sustentabilidade dos negócios e do planeta. Ele tem preocupações que vão além do benefício econômico do produto ou serviço, incorporando outras motivações e preocupações que dizem respeito à produção, distribuição, consumo e ao impacto na sociedade.

Product Details

  • File Size: 5577 KB
  • Print Length: 221 pages
  • Publisher: GS&MD – Gouvêa de Souza (October 20, 2010)
  • Publication Date: October 20, 2010
  • Sold by:  Amazon Digital Services LLC
  • Language: Portuguese
  • ASIN: B0048EKJ6Y
  • Word Wise: Not Enabled
  • Lending: Enabled
  • Screen Reader: Supported
  • Enhanced Typesetting: Enabled

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