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Managing Business Interfaces: Marketing and Engineering Issues in the Supply Chain and Internet Domains (International Series in Quantitative Marketing) Pdf

Download Managing Business Interfaces: Marketing and Engineering Issues in the Supply Chain and Internet Domains (International Series in Quantitative Marketing) Pdf

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Book Description:

Amiya Chakravarty is an enormous identify in manufacturing manufacturing and Josh Eliashberg is a large identify in advertising.

That is one in every of the first books that examines the interface of Marketing and Manufacturing, with the chapters written by nicely-recognized individuals in the area.

Hardcover model revealed in December 2003.




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