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  Book Title:
Real-World Data Mining: Applied Business Analytics and Decision Making (FT Press Analytics)

Book Description:

Use the newest data mining greatest practices to allow well timed, actionable, proof-based mostly determination making all through your group! Real-World Data Mining demystifies present greatest practices, displaying how you can use data mining to uncover hidden patterns and correlations, and leverage these to enhance all points of enterprise efficiency. Drawing on in depth expertise as a researcher, practitioner, and teacher, Dr. Dursun Delen delivers an optimum stability of ideas, methods and purposes. With out compromising both simplicity or readability, he supplies sufficient technical depth to assist readers really perceive how data mining applied sciences work. Protection consists of: processes, strategies, methods, tools, and metrics; the position and administration of data; textual content and net mining; sentiment evaluation; and Massive Data integration. All through, Delen's conceptual protection is complemented with software case research (examples of each successes and failures), in addition to easy, palms-on tutorials. Real-World Data Mining can be helpful to professionals on analytics groups; professionals in search of certification within the subject; and undergraduate or graduate college students in any analytics program: concentrations, certificates-based mostly, or diploma-based mostly.




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