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Der digitale Weg: Das Praxishandbuch für Vermittler, die vom digitalen Wandel profitieren möchten (German Edition) Pdf

Download Der digitale Weg: Das Praxishandbuch für Vermittler, die vom digitalen Wandel profitieren möchten (German Edition) Pdf

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Book Description:

Das Praxishandbuch für Vermittler, die vom digitalen Wandel profitieren möchten. Wolfram Lefèvre, Geschäftsführer der expertenhomepage GmbH, ist überzeugt, dass die Digitalisierung der Versicherungsbranche ein Segen für den Versicherungskunden ist: sie bringt mehr Transparenz, komfortablere Beratungs- und Abschlussmöglichkeiten und nicht zuletzt sicher auch neue revolutionary Produkte. Und was für den Kunden gut ist, kann für den unabhängigen Vermittler, der dem Wohl seiner Kunden verpflichtet ist, nicht schlecht sein. Der Autor erklärt Versicherungsmaklern leicht verständlich, wie eine erfolgreiche Makler-Homepage aufgebaut sein sollte und welche Elemente Seitenbesucher zum Abschluss bewegen. Im Buch enthaltene QR-Codes führen zu einem zusätzlichen Video-Angebot mit konkreten Anleitungen und Umsetzungstipps. Doch auch über die Homepage hinaus bietet die Digitalisierung zahlreiche Chancen für eine effizientere Arbeit und eine komfortablere Kundenbetreuung. Hier stellen der Autor und vier Gastautoren aus der Versicherungsbranche zehn sogenannte digitale Wege vor, auf denen der Vermittler seine Kunden online erreichen kann.




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